Mobile network partnership 'could have green benefits'
23 March 2009 — 9:59 AM
Telefonica and Vodafone have entered a partnership that could make their latest contracts more environmentally-friendly.
It has emerged both of the firms will now operate a strategic programme that will include the sharing of certain mobile network assets in Europe.
The move could reduce costs in a number of areas for the firm and streamline their business processes - which in turn could have a positive impact on their environmental credentials.
Matthew Key, chief executive of Telefonica Europe, the company behind O2, said the partnership will not affect the level of competition in the market, but will provide an opportunity to create a better environment.
"By reducing our costs in areas of the business that customers don't see, we can ensure that we invest in areas they truly value," he added.
The news could be welcomed by consumers keen to encourage more green practices, such as recycling mobile phones.
Last week, O2 announced new 24-month tariffs for the iPhone 3G.
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