Online app stores create "vibrant ecosystem"

15 June 2009 — 10:21 AM

Apple's App Store has proved popular with iPhone users

The number of online stores being set up to support the latest phones could become "a vibrant ecosystem" if handled correctly, it has been advised.

A spokesman for Mformation Technologies said starting with the Apple App Store, a trend for providing mobile users with downloadable content has emerged that could be healthy for the sector.

Rob Dalgety, marketing director of the industry analyst, said firms like Nokia, Google, Microsoft, Palm and Research In Motion have now stepped up to offer their own systems.

However, he added that the success or failure of these download stores will depend on how they are managed, as well as how they continue to meet the needs of the consumer.

"The success of Apple's App Store […] serves to illustrate how […] a well-managed application distribution model can quickly drive up mobile application uptake and with it, mobile data usage and revenues," he concluded.

Nokia offers free audio downloads from its online store on mobiles purchased in its Comes With Music range - which includes the 5800 XpressMusic.

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