Vodafone reveals 450k music subscribers

27 January 2010 — 4:00 PM

Vodafone has announced the largest number of paying music subscribers in Europe.

The mobile operator has revealed that 450,000 customers have signed up to its music service which gives them access to downloadable mp3s through their handset.

More than two million tracks are currently available to consumers and the network promises that this will increase to six million by the end of the year.

Mobile recycling could prove to be an option for those who wish to listen to music on their mobile phone.

Lee Epting, director of content at Vodafone Internet Services, said that the company was excited by its customers' reaction to these great music offers, saying: "We expect to see continued growth in our music service subscriptions driven by the increase in smartphone use, with their worry-free data tariffs and great value add-ons such as music bundles."

It was recently announced that seven million people in six European countries are using the music streaming service Spotify.

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