Ping effect may already be felt by mobile recycling firms

6 September 2010 — 6:49 PM

Ping effect may already be felt by mobile recycling firms

Companies such as Envirofone that recycle mobile phones may be experiencing a surge in demand for their services as consumers bid to find a device compatible with iTunes Ping.

The new technology by Apple has been downloaded more than a million times within 48 hours of its release, the manufacturer has confirmed.

It offers users the chance to listen to music, watch video clips and buy files in the same way as previous incarnations of iTunes have, but comes with the added bonus of a social networking feature.

This allows people to rate the material they are downloading and share their favourites with friends.

Some mobile phone owners may deem this enough of an advantage to warrant recycling their device and splashing out on a snazzy new smartphone.

When announcing details of the release last week, Steve Jobs, Apple's chief executive officer, said there are more than 160 million iTunes users in 23 countries across the world.

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