Older people could sell used phone to enjoy Facebook on the go
1 October 2010 — 11:54 AM
The growth of social networking sites such as Facebook and Twitter is now strongest among older people, many of whom may like to sell a used phone and invest in a handset that will allow them to access their favourite portals on the go.
Tom Smith, managing director of Global Web Index, says social media websites are established and part of everyday life now.
He notes the biggest-growing markets are those aged between 35 and 44, 45 and 54 and 55 and older.
While this may not be the same across the world - with Mr Smith explaining countries such as Russia are "video driven" - those areas with a passion for social networking could experience a number of older citizens splashing out on a new iPhone, HTC or BlackBerry.
A recent poll by Age UK showed more than a third of older people feel they would have benefited had the internet been around during their youthful days.
Jon Butler, creative brand manager at Envirofone, says: "Social networking sites are immensely popular. If you want access to them via your handset why not upgrade your phone? You could trade your handset in for cash."
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